Independent Business Solutions · Relationship-Driven
Trusted Advisor. Faith-Driven. Focused on You.
I help business owners manage payments, access financing, and open business banking —with one advisor they can actually call.
16+ Years in Payment Processing Solutions
Serving Business Owners Wherever They Are
Independent. Serving You Locally and Beyond.
A Familiar Face. A Trusted Name.
I'm Diane Fraietta, and I've called the Tampa Bay area home for most of my life. For 16 years, I worked in merchant services at Bank of America — helping businesses understand their options, reduce unnecessary costs, and find financial solutions that actually fit the way they operate.
Fraietta Financial Group is how I do that now, on my own terms. No institution behind me telling me what to recommend. Just a direct conversation about your business and what makes sense for it.
Whether you're looking to improve how you accept payments, explore financing options, or simply want a trusted advisor in your corner for whatever comes next — I'm here for that.
What Working With Me Actually Looks Like
You Know Who You’re Calling
When you have a question or a problem, you're reaching out to me directly — not navigating a phone tree or getting bounced between departments. I'm accessible, responsive, and accountable.
Local Roots, Real Relationships
I’ve built my career and my life in this community. I know the people I work with — not just as clients, but as neighbors. That kind of connection shapes everything about the way I do business.
One Relationship. Payments, Financing and Banking.
Most business owners manage their payment processor, their lender, and their bank through separate relationships. I cover all of it — so when your needs change, you don’t start over with someone new.
Independent Advisor. Backed by a National Platform.
I work independently, but I’m backed by the infrastructure, technology, and resources of one of the nation’s leading business financial platforms — so my clients get personal access and professional capability at the same time.
What I Offer
Financial Solutions Built Around Your Business
Payment processing, business financing, deposits, payroll, HR — one relationship that covers more ground.
Merchant Services
Not Sure What You’re Currently Paying?
Send me your current processing statement. I’ll give you an honest read on whether your rates are competitive — no commitment, no pressure.